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Morten A. Giraffe
Advertising & Campaigns

131 / image / text-to-image or reference-to-image

/uglyad

Uglyad. Deliberately rough, native-looking ad that blends in

Visual plan for UglyadSubject · composition · light · output. Diagram illustrates the production logic rather than a promised generated result./uglyadCREATE · 796
Subject · composition · light · outputimage / text-to-image or reference-to-image

What this creates

Deliberately rough, native-looking ad that blends in. Direct the subject, composition, light, material response, and final crop.

Use when
Use when a verified offer, product, page, or campaign needs a specific advertising surface and hierarchy.
Avoid when
Avoid inventing offers, endorsements, testimonials, prices, claims, or urgency that were not supplied and verified.
Change
Replace the bracketed variables with the actual subject, destination, composition, and production constraints.
Preserve
Keep supplied identity, product geometry, logos, labels, architecture, brand colors, and every unaffected region accurate.
Failure mode
Vague style language can overpower the subject, mutate reference details, or produce a crop that fails in the real destination.
Output decision
4:5 or 1:1 by default; use destination-specific crop. Confirm the destination safe area before final generation.

Complete prompt

Create **/uglyad — Deliberately rough, native-looking ad that blends in**.

OUTPUT JOB
Create a production-ready visual for [destination/use]. The main subject must read immediately at the intended display size.

INPUT
Use: [describe/attach source assets]. A sharp product/package/logo reference when the real product must remain accurate.

PRESERVE LOCK
Do not invent brand assets, proof, or factual labels that were not supplied.
Explicitly preserve: [identity / product shape / logo / label / architecture / composition / colors / other].

COMPOSITION
[shot size and viewpoint]. Place [primary subject] at [position]. Reserve [amount/side] negative space for [copy/CTA] when needed. Avoid background elements competing with the subject.

CAMERA / LIGHT / MATERIAL
Use only details that control the result: [viewpoint/lens behavior], [light direction/softness/contrast], [surface/material/texture], [environment/time of day].

STYLE
Deliberately rough, native-looking ad that blends in. Keep the treatment coherent and physically plausible where realism is expected. Follow supplied brand/design references rather than generic AI aesthetics.

TEXT / LOGO
Use only supplied text/brand assets. Keep generated text short and verify spelling character by character. If exact typography is critical, leave clean space for final typesetting outside the generator.

OUTPUT
4:5 or 1:1 by default; use destination-specific crop. Compose for the real destination and its current safe area/crop behavior.

VERIFY
Check identity, anatomy, geometry, hands, logos, label text, reflections, shadows, scale, perspective, duplicated objects, edge artifacts, and brand accuracy. Change one controlling variable at a time during refinement.

Verify before publishing

  • The intended subject is clear at final display size.
  • The preserve lock survived generation or editing.
  • Logos, labels, text, UI, data, and claims match supplied truth.
  • Anatomy, geometry, scale, reflections, shadows, and perspective are plausible where realism matters.
  • Video motion avoids flicker, drift, duplication, and mutated text.
  • The crop fits the real destination and synthetic events cannot be mistaken for documentary proof.

Universal production contract

Read the 17-part contract
# Universal AI Media Prompt Contract

Every shortcut inherits this production contract. The shortcut supplies the specific creative recipe; the contract prevents a pretty result from becoming an unusable deliverable.

## 1. Output job
What should the asset accomplish?
Where will it appear?
What should a viewer understand at thumbnail size?

## 2. Workflow
Choose intentionally:
- text-to-image;
- reference/image-to-image;
- targeted image edit;
- text-to-video;
- image-to-video;
- video edit/transformation when supported.

## 3. Input assets
List exactly what was supplied:
person/selfie · product · logo/brand board · room/property · UI screenshot · packaging · reference photo · sketch/blueprint · first frame · data/labels.

Do not pretend an unsupplied asset exists.

## 4. Preserve lock
State what must remain unchanged:
identity · face · product geometry · logo · label · brand colors · packaging text · environment · camera angle · composition · clothing · architecture · UI content · other.

## 5. Subject
Describe concrete visual facts, not empty praise.

## 6. Composition
Use only controls that matter:
shot size · viewpoint · camera height · focal position · negative space · background separation · crop · symmetry/asymmetry · depth.

## 7. Camera / optics
Use when useful:
lens/focal behavior · depth of field · distortion · shutter/motion feel · viewpoint · sensor/film character.

Camera jargon should change a visible decision.

## 8. Light
Define direction · softness · contrast · practical lights · time of day · reflections · rim/fill · shadow behavior.

## 9. Material / texture
Define finish · wear · translucency · roughness · reflectivity · grain · fabric · condensation · dust · scratches · scale.

## 10. Environment
Define location · supporting objects · weather · era · time · context.
Supporting elements must not compete with the subject.

## 11. Color / brand
Use actual supplied brand tokens/references where possible.
Do not invent a brand color from memory.

## 12. Text / logo
Quote only short critical text.
Ask for legibility and exact spelling, then verify the output character by character.
If typography must be exact, leave clean space for final typesetting outside the generator.

## 13. Style
Describe a coherent visual system:
photographic · editorial · catalog · documentary · technical · flat vector · clay · paper · 3D · watercolor · other.

Do not stack unrelated style adjectives.

## 14. Video motion
For video define:
- subject motion;
- environmental motion;
- camera motion;
- timing/speed;
- temporal progression;
- start/end state;
- loop/transition;
- audio/dialogue only when supported and needed.

For image-to-video, spend most of the text prompt on what changes over time. The image already defines the starting frame.

## 15. Output
Aspect ratio · orientation · safe zones · intended crop · resolution target · transparency where supported.

## 16. Verification
Check identity · anatomy · geometry · hands · logos · labels · generated text · materials · reflections · shadows · scale · perspective · object count · background artifacts · edge halos · brand accuracy · continuity/flicker for video.

## 17. Iteration
Change one controlling variable at a time:
composition OR lighting OR styling OR motion OR background.

Keep the preserve lock unchanged unless the user explicitly changes it.

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